The latest Forex broker to join the growing mass of brokers that are rebranding themselves or attempting to revamp their appearance is industry leader Markets.com, whose name has stayed the same, but whose website has just undergone an extreme makeover. In addition to a new look, the brand has also introduced significant changes to its technical offerings.
In December 2012, Markets.com introduced its new binary options brokerage, TopOption.com, which has already proven to be successful among traders worldwide. The binary options platform is regulated under Safecap investments, the parent company of both Markets.com and TopOption.
Never one to sit on its laurels, Markets.com has also taken a leap forward with its focus on social trading and the integration of the increasingly popular Sirix trading platform, Leverate's flagship cross platform trading system. The Sirix Trader provides brokers with a combined web and mobile solution and has been embedded by Leverate into its social trading platform. The company also offers brokers a choice of other third party programs which can be easily implemented, including Market Mobile Trader and Market Auto Trader.
Social Forex trading is taking center stage in the retail Forex market on the whole. Though Markets.com is one of the early adapters to integrate social trading into its existing menu of trading products, we do expect that other brokerages will soon be making similar announcements.
Markets.com is one of the world's fastest growing forex brokers. The company was the recipient of the London Investor Show's "?Best Customer Service 2012" award as well as the Global Banking & Finance Review "?Best Broker in Customer Service Europe 2012" award. It has been rated among the top Forex brokers by our professional review team, and praised highly by DailyForex.com readers across the world. We expect to continue seeing good things from this honest and reliable brokerage!